Does anyone else remember the great free gifts with comics and cereals in the 60's and 70's?

Was it called the 'Thunderer' that piece of triangular folded card and stiff paper that made a kind of thwocking sound? Anyone remember any other free gifts? I remember embling a small galleon that came as a kit in a Sugar Puffs (I think) box, I applied the stickers but couldn't be bothered to paint it. You don't get quality freebies like that nowadays.